We value slow fashion, we value our incredible team, we value our planet. Sustainability is inbuilt. It is our mission create carefully - conscious lingerie collections, which are not trend-driven. We want you to wear our lingerie pieces again and again; lingerie collections to make memories with.

We take our time, creating garments we love, and hope you’ll love just as much. We craft our designs in the most luxe fabrics, from Europe and our small production in the UK ensures minimum waste. We work closely with our suppliers, ensuring we only produce as many pieces as we need. We are committed to reduce, reuse and recycle at every level of our business, from design right through to dispatching to you

When you order an Ihuoma design, it is lovingly folded into our 100% recycled packaging and sent from us, to you, ready to enjoy and embody the Goddesses within.